Samsung TV Plus Launches Rebrand, Declares Expanded Content material Pacts

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It’s the beginning of a brand new chapter for Samsung TV Plus, TV producer’s free ad-supported TV (FAST) and video on-demand service — which is launching a brand new model id to spotlight its newest content material lineup and momentum in reaching viewers globally.

Launched in 2015 as one of many first FAST companies by a tool producer, Samsung TV Plus has steadily expanded its attain and content material providing to ship greater than 220 channels within the U.S., over 1,600 channels globally, and over 50 owned-and-operated channels spanning information, sports activities, leisure and extra worldwide.

The No. 1 hottest FAST service on Samsung Sensible TVs within the final 12 months has seen 100% development in shopper viewing, together with almost 3 billion hours streamed by customers throughout the globe, in line with the corporate.

The brand new international Samsung TV Plus model launching right this moment represents “Samsung’s dedication and funding in the way forward for FAST,” the corporate stated. Samsung TV Plus is accessible on all 2016-22 Samsung Sensible TVs and Galaxy units free of charge. Samsung additionally just lately introduced the supply of Samsung TV Plus on choose Household Hub fridges (2.0 fashions 2017 and later), initially within the U.S. and Korea, so customers can proceed watching from each room.

“As an early participant within the free ad-supported streaming TV house with unequalled experience throughout {hardware}, software program and companies at a really international scale, Samsung TV Plus has develop into a high viewing vacation spot for customers across the globe,” stated Received-Jin Lee, president and head of the service enterprise group at Samsung Electronics. “We’re thrilled to acknowledge the large development we’ve achieved to this point throughout 24 international locations and over 1,600 channels globally. Samsung TV Plus’ new model signifies our continued funding into the way forward for FAST.”

Samsung TV Plus’ revamped model id was led by U.Okay.-based model company Dixon Baxi. The brand new emblem is impressed by the Samsung TV Plus cross-device expertise. “The brand new model’s daring use of coloration and animation carry to life the extraordinary number of content material accessible on Samsung TV Plus and its radical ease of use throughout screens, delivering premium subscription-free TV to the lots,” the corporate stated.

Samsung TV Plus will unveil a bunch of latest programming partnerships and options together with:

  • Premium Content material: With Samsung’s dedication to ship extra premium content material free of charge, it continues to strengthen its partnerships with A+E Networks, The E.W. Scripps Firm and BBC Studios, together with launching the worldwide auto franchise, High Gear. The channel marks BBC’s fifth channel that has launched on Samsung TV Plus, together with BBC Residence, BBC Meals, Traditional Physician Who and Antiques Roadshow UK. Moreover, followers can now watch their favourite crime dramas like Regulation & Order Particular Victims Unit, NCIS, Chicago Fireplace, and extra on ION from Scripps Networks. Additionally increasing content material for viewers with a watch for design, Samsung and A+E Networks ship all issues house, décor, type, meals, and extra with the Residence.Made.Nation channel.
  • Expanded Information: Samsung TV Plus carries information channels for all 4 main broadcasters, ABC Information Reside, CBS Information, LiveNOW from Fox, and NBC Information Now, and options content material from each style and area together with Bloomberg TV+ UHD, Cheddar Information and Telemundo. Along with delivering nationwide and worldwide information protection, Samsung TV Plus has launched an initiative to carry reside, native information and climate to customers across the U.S. At the moment, the service gives native information programming tailor-made to viewers’ native area throughout greater than 40 DMAs.
  • Expanded VOD Library: Samsung plans to double Samsung TV Plus’ already expansive library in 2023 by new and expanded partnerships with Lionsgate, Vice Media and different companions.
  • Dedication to O&O: This fall, Journey or Drive, the primary auto-focused channel will launch on the platform, will supply much more automotive content material for automotive followers. Samsung Showcase, a channel that includes marquee content material together with live shows, occasions and particular programming, may also be part of the rising community of Samsung channels. TV veteran Andy Singer – who beforehand held senior roles at content material studio Alkemy X, Journey Channel, DIY Community, and HGTV – has joined Samsung TV Plus as head of content material to steer offers on owned-and-operated content material.
  • Unique Premieres: Samsung has introduced viewers FAST-first content material premieres, together with an unique two-minute sneak peek of Prime Video’s extremely anticipated “The Lord of the Rings: The Rings of Energy” collection; an unique, uncut model of Demi Lovato’s Vevo Official Reside Efficiency, Vevo’s bespoke artist collection; and EstrellaTV’s new mockumentary, “Norteados con Don Cheto.”



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